Welcome to the shape revolution
REAL plus size fashion designed for YOU
Why Hayley Joy?
- Proudly South African Designed & Manufactured..
- Designed for REAL bodies - Small to 7XL.
- Comfortable fabrics and flattering cuts.
- Inclusive. Empowering. Fashion that moves with you.

Shapes Not Sizes
Why no sizes on our labels…
After the umpteenth request by a client to cut the label out of their garment, we decided to change the sizing landscape at Hayley Joy and we boldly removed all sizes and replaced them with colours and shapes. Why…so that you never have to hide your label or cut it out of your garment. To read the full story click here.
If you’re a first time buyer, please refer to our SIZE GUIDE
or feel free to WhatsApp Hayley on 072 784 4587
Real Plus Size Fashion
for Every Size & Shape
As a Plus size woman myself, I’m dedicated to designing REAL Plus size fashion, that is both respectful and fashionable. I’m honoured to introduce you to the fabulous women I dress, from Brilly who wears a Hayley Joy small, to Reana who wears both a Hayley Joy 6XL and 7XL depending on the fabric, cut and style.
I’m committed to designing REAL shapes and sizes, for REAL women in the REAL world!



























